One of the most common questions I receive is "How do I make my perfume stronger and last longer?". Here's a few tips that may help:

The best place to wear fragrance is on the skin at the pulse points: the wrist, behind the ears, inner elbows and the base of the neck. This is where the fragrance will have the most projection due to the fact that the skin warms up here.

Apply your perfume and let it unfold naturally as it warms up on the skin. Carry a smaller size bottle with you to reapply later in the day – particularly if you are going out for the evening – this will freshen up the top notes again.

Many people underestimate the power of scent in the hair. Spritz the perfume spray or dry oil spray directly onto your hair or onto your brush and comb it through your hair. Hair carries scent for a really long time. Applying fragrance directly to your hair creates delicious, mysterious wafts that are bound to get you compliments.

The best way is to build layers of scent directly on your skin, preferably warm, slightly damp skin when you just come out of the shower. The warm water opens your pores and allows your perfume to be absorbed into your skin.

If you showered the night before and need to apply perfume in the morning, keep in mind the molecules in fragrance bind to the oils on your skin when applied. If you have dry skin, you have less skin oil for the perfume molecules to grab, so moisturize your skin for longer lasting perfume. Use a lotion first, then “layer on” your fragrance, it will have a better surface to bind to.